With 20 years of experience working at the intersection of business and design, Alx has shepherded hundreds of clients through brand exploration and design, marketing strategy, planning and execution, and highly-curated client proposals. Her experience spans a wide variety of industries—technology, legal, government, non-profit, retail, hospitality, and food production.

Before joining Theme, Alx led a team of creatives in developing the brand, marketing, trademarks and business collateral for a internationally renowned product liability litigation law firm, in addition to producing custom proposals, presentations, and white papers for Fortune 100 clients. 

After 15 years of working in law, Alx moved with her husband, son, and their cat to Varna, Bulgaria, where the time difference allows her to enjoy family life and to provide “overnight” support for Theme’s clients on urgent projects.

As a Creative Consultant, Alx’s primary goals are to provide brand- and design-thinking services to Theme clients. Her focus is on streamlining web and printed materials and products to best suit the company’s branding and business goals. Alx is our extraordinary Creative Consultant and a document design expert. The writers on our team say that Alx gives their words wings!

Alx holds a B.A. in Studio Art with Honors from the University of Missouri – Kansas City; an Austrian/Bulgarian Handelsakademie degree in Economics and Management; and is the recipient of the U.S. President’s Student Service Award for her work with S.I.F.E. (known now as Enactus).